EM Normandie 13 / 10 / 2021
2018: EM Normandie acquires its first Social Room
The Hackuarium opens on the Le Havre campus, in 2018. It is our Business School’s first Social Room and is designed to accompany the rise in the School’s profile on social media. 17,000 Facebook fans, 8,500 Twitter followers, 20,000 followers on LinkedIn and campaigns on Snapchat, YouTube and Instagram: the School is clearly committed to making this a success!
With four large screens displaying conversations about EM Normandie, its Twitter feed and analysis and monitoring dashboards in real time, as well as a green screen, professional cameras, microphones and projectors, the Social Room is a hotspot of new technologies for creating digital content and managing the School’s e-reputation on online platforms.
The School’s aim is to reinforce live discussions and get all its communities permanently involved (candidates, students, graduates, companies, stakeholders in higher education and even the media). Even more than this, the Social Room is also designed to be a digital co-working room and a War Room for crisis management.
For anyone nostalgic or curious about (re)watching the launch of the Hackuarium
